Tag: RFM

How to Improve Customer Lifetime Value Using R (ggplot2)

In today’s competitive business landscape, companies are constantly searching for ways to gain a competitive edge and drive long-term growth. One crucial strategy to achieve this is by improving Customer Lifetime Value (CLV). By understanding and enhancing CLV, businesses can not only boost customer loyalty but also increase revenue in…

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Leveraging 16S rRNA data to uncover vaginal microbial signatures in women with cervical cancer

1 Introduction Cervical cancer (CC) remains the fourth most common cancer in women worldwide, with 604,127 new cases in 2020 and more than 341,831 deaths, accounting for nearly 8% of all female cancer-related deaths annually (Sung et al., 2021). This common infection-related neoplasm and its premalignant precursor are caused by high-risk…

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